Friday, November 20, 2009

Downtown St. Louis is debuting "Downtown St. Louis Gift Cards" this Monday, November 23, 2009

You may purchase one between the amounts of $5 and $500 and finish your holiday shopping in as long as it takes to order the gift card. The card will be accepted at at least 100 establishments downtown right out of the gate with more to come soon after. The card can only be used downtown and will keep money circulating downtown. This list of 100 includes restaurants, shops, and services all alike. See the bottom of this post for current participants.

If you're interested in a Downtown Gift Card, contact Matt Schindler at mschindler@downtownstl.org or 314-436-6500 ext. 223. It is unclear right now whether the cards will be available for purchase at some or all of the participating retailers and restaurants (or whether you'll have to order one directly from Mr. Schindler). I guess we will find out when the card debuts on November 23, 2009.

I think this idea is excellent. While it might be even better to include only downtown-specific businesses or non-chains, the effect could still be great. Imagine giving the downtown gift card to a relative of yours that has given up on downtown. Suggest that they take a stroll around UMA or Salt of the Earth, or buy some lunch at Flannery's. They just might be surprised at the progress of downtown--and might come back and spend more, with or without a card.

I applaud this effort of the Downtown St. Louis Partnership. It would be great to see a local business-specific gift card arise for St. Louis City and perhaps the County as well. Maybe next year...

Here are the presently participating businesses: (Click here to see list of businesses)
http://stldotage.blogspot.com/2009/11/finish-your-holiday-shopping-in-mere.html

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