The enormous amount of negative national publicity the banking industry has received is leading consumers to explore other options.
First quarter data indicates that more of them are turning to credit unions. As of March 31, 2009, the number of total credit union members swelled to over 90.5 million, growing 1.84 percent since March 2008.
Customer dissatisfaction with banks is prompting consumers to actively look for other options.
Financial services have perhaps been affected more than any other industry by the current economic crisis.

Credit union member growth is most likely coming from people who are either fed up with their current institution or those that find their way to a credit union seeking to obtain a loan in a marketplace where credit availability is scarce.
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